That’s why it’s so important to have a trade show stand management system that is perfectly tailored to the event. This enables project managers and agencies to meet all organizational, personnel and technical requirements and thus to satisfy visitors to the trade fair stand in every respect.
EMS regulates and optimizes your trade fair stand management
With the help of the Event Management Software EMS, the organization of trade fair appearances and everything that goes with it becomes child’s play. Because the organization tool from XFAIR makes trade fair stand management much easier for you.
With EMS, we control all important processes for you as an exhibitor concerning your employees and visitors. This includes the fast and effective routing of participants to the right contact person, i.e. a well-functioning stand management system. We also take care of visitor registration and lead management to make your event measurable. In addition, we offer store systems for the uncomplicated and resource-saving provision of advertising materials. We can also manage the supply of food and beverages to your trade fair visitors via EMS-based catering systems.
An appealing and state-of-the-art trade fair stand also requires the right IT and media technology. We will be happy to assist you in providing and installing the right hardware for your trade fair presentation. And finally, having the right staff on site is also crucial to success. With XFAIR, you have the opportunity to book highly trained, stress-resistant and always good-humored event personnel for your trade fair appearance.
BOOTH MANAGEMENT SYSTEMS
The success of a trade show or event depends to a large extent on the quality of visitor contacts on site. For this reason, trade show participants should be able to find the right contact person at the booth quickly and easily. The optimal framework for this is provided by efficient stand management systems for the coordination of trade show staff.
At trade shows, congresses and other events, the generation of leads – i.e. successful contacts with people in the target group (e.g. potential customers) – is considered a key success factor. Accordingly, it is important to record and measure leads. The basic prerequisite for this is optimally functioning lead management, to which visitor registration is connected and which evaluates every qualitative contact.
When trade show visitors want to find out about a participating company, accompanying advertising and information materials play a major role in addition to on-site discussions. With the right store system, sales management of merchandise and promotional gifts is very simple.
To ensure that visitors to a trade show booth feel comfortable, adequate supplies of food and beverages must be provided. It is important to keep an eye on the selection, quantity, availability and logistics. Functioning catering systems thus also make their contribution to the success of a trade show or other event.
IT AND MEDIA TECHNOLOGY
Visitors to trade shows are extremely demanding due to the large number of exhibitors. Companies must therefore ensure that they leave nothing to chance when it comes to their trade show presence. This also and especially applies to the use of state-of-the-art presentation and communication technologies.
Human interaction is what makes a trade show or event a real success. In addition to the technical project managers who explain products and services at the booth, for example, the event staff is also crucial. From the information desk to catering and promotion, a large number of helpers are deployed who should have a whole range of skills and qualifications.