Mattel Virtual Toy Fair Event 2021
In-person event postponed or cancelled? No problem — we also have the right solutions for hybrid or virtual events. From participant management and virtual exhibition stands to digital product presentations and live-stream broadcasts, our solutions cover the full portfolio.
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Implementation & results
Details about the project implementation
The Challenge
How can international customers register to participate in the Mattel Virtual Toy Fair 2021? How can invited customers register for one of six available time slots in a three-day event series and save their preferred appointment — including all key information about the live webinar — directly to their calendar?
The Solution
Scheduling and invitations via email and Excel were not an option. An innovative solution was needed to enable efficient participant registration and management. XFAIR’s web-based Event Management System (EMS) provided exactly the right approach. Via the registration portal, participants from around the world were able to sign up quickly and easily using a laptop, PC, smartphone or tablet and select their preferred slot for the two-hour live webinar event. After successful registration, participants received a confirmation email and an invitation for their appointment, including the link to the chosen live webinar. EMS enabled efficient management of participant data with real-time reporting — meaning the event team always had participant numbers per time slot at a glance.
Our Services:
Project management
EMS.registration for international participant registration with responsive design
EMS.attendance+timeslot for booking a preferred time slot and sending an appointment invitation including the link to the online event
EMS.basic for managing participant data
EMS.reporting for detailed reporting on all captured data
Successfully delivered
This project was successfully implemented with XFAIR solutions and meets our highest quality standards. From planning to execution, we supported Mattel Virtual Toy Fair Event holistically.
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